Press Release

Marketing Armor Becomes the First Gold Certified Agency for Marketing Automation in North Florida

Jacksonville, FL (December 04, 2017)  We are extremely excited to announce that Marketing Armor has become the first Gold Certified Agency for Marketing Automation in North Florida. The certification, earned through the marketing platform Sharpspring, is only awarded when extreme proficiency in all aspects of marketing automation is achieved. This process, comprised of practical and

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Content Marketing

5 Types of Content that Drive Leads Down the Sales Funnel

Lead generation is a prospect-nurturing tactic that is becoming more prominent in marketing automation, and for a good reason. Developing a strong lead generation and qualification practice allows your marketing and sales teams to better work in tandem to turn prospects into leads. This is where content comes in. Producing quality content allows your sales

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Marketing Automation

MythBusters: Marketing Automation Edition

Over the years people have debunked all kinds of myths about topics ranging from health to the government and including everything in between. Industries have risen and fallen as a result of some of these discoveries. Today we have decided to tackle 3 of the biggest myths about marketing automation. With a name like “marketing

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Content Marketing

How Marketing Automation Supports Content Marketing

In today’s digital marketing landscape using automation to complete tasks like emails, is a no-brainer. Automating these time-consuming tasks enables you to spend more time on other components of your marketing strategy. Studies show that 34% of marketers claim to use almost all of the automation techniques available to them, while on 18% claim they

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