When there are only 111 words on a page, your average internet user will read only half of them. The average web page has 593 words – 28% of which get read.
And, your average reader has an attention span of 8 seconds.
The pressure is on to make a memorable impression in 50 words and 8 seconds.
(That’s 51 words, and probably took you 8 seconds to read. How did I do?)
Brand safety and suitability (or BSS) is all about ensuring that your brand’s advertising and digital content are associated with professional, appropriate websites and online
In the early days of blogging and digital marketing, trackbacks were a popular tool for websites to communicate with each other, acknowledge content, and build
Digital marketing is a critical component of any modern business strategy, but it requires expertise, time, and frequent updates in order to stay competitive. This