by Erika Cannon
[email protected]
Lead generation is a repeatable process that, when followed in a systematic manner, will lead to conversations with new prospects.
What’s the process?
- Define your prospects
What kind of company is it?
Where are they located?
How big are they?
Who do you need to talk with?
- Establish communication
How do they want to hear from you?
- Nurture the relationship
Share relevant information
Investigate their needs
Provide solutions to their problems
Work this process, and you’ll create brand awareness, build trust, and establish authority in your market. And when your prospects are ready to talk, you’ll be at the top of their mind.
