Marketing Automation
MythBusters: Marketing Automation Edition
Over the years people have debunked all kinds of myths about topics ranging from health to the government and including everything in between. Industries have
November 3, 2017
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Content Marketing
How Marketing Automation Supports Content Marketing
In today’s digital marketing landscape using automation to complete tasks like emails, is a no-brainer. Automating these time-consuming tasks enables you to spend more time
October 26, 2017
Buyer Personas
Using Buyer Personas to Streamline Conversions
Buyer Personas are in-depth descriptions of a set of customers that includes geographic, demographic, and psychographic characteristics, as well as buying patterns and purchase history.
October 17, 2017
Email Marketing
The 10 Rules all Successful Email Marketing Campaigns Follow
There is no question that we are living in the age of technology. People are more digitally accessible than they have ever been and can
October 5, 2017
Lead Generation
5 Ways Marketing Automation Helps to Determine the Quality of a Lead
Marketing automation does many amazing things, but one of the more useful features is the suite of tools available to set up accurate lead
September 27, 2017
Lead Generation
Marketing Automation: 3 Reasons for its Increase in Popularity
Marketing Automation has become increasingly popular in marketing departments in the past couple of years. In fact, there were 11 times more B2B (Business to
September 21, 2017
